dabeipackzettel is a therapy companion app designed to support patients in taking their medicines and to improve both drug safety and efficiency. Through important, neutral information that is accessible and understandable for everyone, we want to improve drug therapies and create a healthier society in Germany. This idea is reflected in the clean, simple and intuitive UI/UX design of the patient-focused app and web-app, as well as the B2B platform for pharmaceutical drug manufacturers. Key feature highlights include a smart search, digital package inserts with quick access modules, medication lists, a medication alarm and a feedback channel, among other planned features.
Apart from the UI/UX design of multiple platforms, I was responsible for the product vision, brand identity, naming, communication and the creation of various marketing campaigns, both digital and analog. We are happy to report that dabeipackzettel has more than 200.000 downloads and a 4,5 star rating in the app stores, which was only possible through the dedicated team at dabeipackzettel and the support of our partners.